
As in any sport, financial resources are crucial to the survival Lawn Mower Racing. There are many driver/owner/builders in the United States Lawn Mower Racing Association (USLMRA) looking for a National or Regional Sponsors for the 2005/06 Season.
Individual Partnerships
For a small portion of your advertising budget, most are willing to put your name in LARGE LETTERS on the sides of their hood, on driving suit, banner(s) in the pits/at the tracks, and possibly on tow vehicles and trailers as they travel around the country during the season. Mow-st are even willing to change mower color(s) and graphics to suit a sponsors needs.
Series/Event Partnerships
Mower racing is a great bargain, especially for the amount of media coverage we receive, pennies on the dollar compared to other series. The MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) , has Partnerships available for the 2005,2006 Racing Series
The MNLMRA Race Series is sanctioned by the U.S. Lawn Mower Racing Association (USLMRA) and the MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) is providing a customized Partnership Program which will include:
- Presenting Partnership status.
- Partner name in all pre-race and race promotions, advertising and publicity generated by MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA).
- Local market promotions, in-store displays, open houses and special events executed by MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA).
- Press releases and media relations efforts conducted by MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) .
- Event signage at the race.
- Naming rights to special events within Race Day, such as media and celebrity races.
- Media Day at your location with USLMRA Racing Lawn Mower to announce Partnership with MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA).
- Rights to use of the STA-BIL National Lawn Mower Racing Series, MINNESOTA LAWN MOWER RACING ASSOCIATION and USLMRA marks and logos worldwide as an advertising and promotional tool during the term of the agreement
- Rights to use of the terms "STA-BIL National Lawn Mower Racing Series" and quote "Official Partner of The 2005 - 2006 Minnesota Lawn Mower Racing Series" as an advertising and promotional tool during the term of the agreement.
Program Overview
The MINNESOTA LAWN MOWER RACING ASSOCIATION Racing Series is on the “Cutting Edge” of American motorsports popularity. Local retailers, customers, dealers and distributors can benefit by partnering with MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) . to present this event.
- Lawn mower racing is inherently newsworthy. The MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) will take a proactive approach to capitalize on media and exposure opportunities.
- Proceeds from the MNLMRA Racing Series benefit charities. The Race Series events are usually part of a larger fairs or festivals.
- The MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) would assist PARTNER to develop local market promotions to generate in-store traffic.
Media and Collateral Benefits
Publicity campaign coordinated by MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) .
Partner logo will be included on all event-related print and broadcast materials produced by MINNESOTA LAWN MOWER RACING ASSOCIATION, AN OFFICIAL CHAPTER OF THE U.S. LAWN MOWER RACING ASSOCIATION (USLMRA) .